You actually don't want people thinking your product is cool because then you're a fad.
My interactions with Sorkin were agonisingly weird. He is by far the weirdest...
I never had a cool older brother or sister to turn me on to cool music. I had...
We sing a little song before we eat a little blessing before we eat and it's really - we're thanking the Lord and the Earth for the food that we eat and it really brings you together in a profound kind of way.