Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.
Maybe more climate activists will think about the climate change not as an international problem to be resolved in an air-conditioned meeting hall but as a guerilla war to be fought in the streets.
