All that is necessary to break the spell of inertia and frustration is this: Act as if it were impossible to fail. That is the talisman the formula the command of right about face which turns us from failure to success.

Random Quote

Regardless of age regardless of position regardless of the business we happen to be in all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today our most important job is to be head marketer for the brand called You.