I actually do think you're seeing this trend towards organizations just caring more about their brand and engaging. And so I think Home Depot will want to humanize itself. I think that's a lot of why companies are starting blogs are just giving more insight into what's going on with them.

Random Quote

Jeffrey Deitch is the Jeff Koons of art dealers. Not because he's the biggest best or the richest of his kind. But because in some ways he's the weirdest (which is saying a lot when you're talking about the wonderful wicked lovable and annoying creatures known as art dealers).