There are no morals about technology at all. Technology expands our ways of thinking about things expands our ways of doing things. If we're bad people we use technology for bad purposes and if we're good people we use it for good purposes.

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It certainly is dangerous that there are only a few clubs left in Europe that can afford to pay millions. At the end of the day however the spectators decide the rates of pay - by watching the games and consuming the goods and services advertised on sports TV programmes.