In fact I argue that the future of advertising whatever the technology will be to associate each brand with one word. This is one word equity. It's the modern equivalent of having the best site on the high street except the location is in the mind.
Poetry can't cure cancer but it can save your life until you die.
If we had had the right technology back then you would have seen Eva Braun...
A handful of older romantic leading men like Sean Connery Jack Nicholson and Robert Redford are still landing parts.