About 15 years ago I went though a period of a year or so when I just couldn't find anything good. My wife noticed I was having trouble reading menus. I bought some cheap reading glasses in a drug store. I got home and suddenly all these books that weren't good were good.

I remember that at the beginning of the month the kind of menus my mom and father would prepare for us would have fish chicken. But at the end of the month - because my father would be waiting for paycheck - the refrigerator would get empty. I remember that without a lot of food left some of the best meals happened right there.

I hate menus I hate choosing food. I just want to be brought. Bring me dinner!

If you only design menus that are essentially junk or fast food the whole infrastructure supports junk.