The future lies in designing and selling computers that people don't realize are computers at all.

I don't start with a design objective I start with a communication objective. I feel my project is successful if it communicates what it is supposed to communicate.

No one who set out to design a form of communication would ever end up with anything like English Mandarin or any of the more than six thousand languages spoken today.

No great movement designed to change the world can bear to be laughed at or belittled. Mockery is a rust that corrodes all it touches.

Today in America we are trying to prepare students for a high tech world of constant change but we are doing so by putting them through a school system designed in the early 20th Century that has not seen substantial change in 30 years.

Things alter for the worse spontaneously if they be not altered for the better designedly.

A man from a primitive culture who sees an automobile might guess that it was powered by the wind or by an antelope hidden under the car but when he opens up the hood and sees the engine he immediately realizes that it was designed.

Can you design a Rorschach test that's going to make everyone feel something every time - and that looks like a Rorschach test? It's easy to show a picture of a kitten or a car accident. The question is how abstract can you get and still get the audience to feel something when they don't know what's happening to them?

Design is important it's an important dimension in the car. It's not the only one.

You don't have to carry a designer bag that costs more than a car to look cool.

Design can never be an ultimate explanation for anything. It can only be a proximate explanation. A plane or a car is explained by a designer but that's because the designer himself the engineer is explained by natural selection.

Car designers are just going to have to come up with an automobile that outlasts the payments.

McSweeney's as a publishing company is built on a business model that only works when we sell physical books. So we try to put a lot of effort into the design and production of the book-as-object.

Design in its broadest sense is the enabler of the digital era - it's a process that creates order out of chaos that renders technology usable to business. Design means being good not just looking good.

All those lessons that I've learned on the court I have applied them to my life outside of the court in business my company called V Starr interiors an interior design company and EleVen which I wear on court.

Interior design is a business of trust.

Americans chose a free enterprise system designed to provide a quality of opportunity not compel a quality of results. And that is why this is only place in the world where you can open up a business in the spare bedroom of your home.

Design must reflect the practical and aesthetic in business but above all... good design must primarily serve people.

Good design is good business.

Web users ultimately want to get at data quickly and easily. They don't care as much about attractive sites and pretty design.

Almost all quality improvement comes via simplification of design manufacturing... layout processes and procedures.

Mathematics are the result of mysterious powers which no one understands and which the unconscious recognition of beauty must play an important part. Out of an infinity of designs a mathematician chooses one pattern for beauty's sake and pulls it down to earth.

Great designers seldom make great advertising men because they get overcome by the beauty of the picture - and forget that merchandise must be sold.

The cottage garden most for use designed Yet not of beauty destitute.